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Using free giveaways is an effective marketing strategy if used correctly. Think about what you can offer free-of-charge that your prospects would consider valuable and that you can obtain cheaply. Don’t forget to compute your total customer value so you know how much you are able to invest in attracting a new customer.

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Using free giveaways is an effective marketing strategy if used correctly. Think about what you can offer free-of-charge that your prospects would consider valuable and that you can obtain cheaply. Don’t forget to compute your total customer value so you know how much you are able to invest in attracting a new customer.

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